Just in time for back-to-school, MSG Varsity is pleased to launch a new multi-platform interactive strategy that will connect viewers to LIVE local high school sports content, while also offering improved functionality and a better overall experience on the screen of their choice – TV, Web or mobile. Among other features, MSG Varsity will provide fans with the functionality to customize the high school sports content they receive on each platform.
Our redesigned Web site will serve as the hub of all featured high school sports action. MSG Varsity is also pleased to introduce new capabilities and real-time access to exclusive content, changing the viewer experience to make MSG Varsity better than ever across all platforms. They include:
Unprecedented LIVE Coverage:MSG Varsity plans to LIVE-stream on its broadband and mobile platforms more than 500 high school games and events, featuring the tri-state area’s most exciting matchups across all boys and girls sports, including upcoming Friday night football broadcasts. All games covered by MSG Varsity will stream live on desktops, laptops, tablets or mobile devices at MSGVarsity.com. Optimum Online customers are also able to access the Web site and mobile apps inside and outside the home with no data fees from one of more than 90,000 Optimum WiFi hotspots across the tri-state area.
Enhanced Viewer Experience:New on its broadband and television platforms is DVR functionality that allows viewers to pause, stop or rewind the games. Also, for the first time, students, parents and fans will be able to watch game highlights instantly. MSG Varsity will post on its digital platforms all the goals, touchdowns, homeruns and key plays right after they occur.
Web Experience on Television:MSG Varsity has migrated from Optimum TV Channel 14 to Optimum TV Channel 614 where all content will be available on-demand, combining the interactivity of the Internet with the power of television. The new channel features a Web-like user experience and offer exclusive content, including original programming and daily specials with Mike Quick and other experts, as well as game analysis, scores, photo galleries and more. All games covered by MSG Varsity will be available on the Interactive channel soon after they are played and will be archived for the entire school year so viewers can watch games at their convenience.
Cutting-Edge Customization on All Platforms:Whether on Channel 614 or on the digital platforms, viewers will be able to customize MSG Varsity to watch what matters most to them. Users can select a particular sport, school or region – or a combination – for their main “homepage” on each of their screens. The Web site and mobile apps will provide dedicated regional pages so fans can be instantly directed to the local sports action in their area. Fans also can sign up online for alerts on local sports scores. Additionally, the improved layout of MSGVarsity.com adapts to the screen size of any connected device.
MSG Varsity will also offer the following programming line-up on MSGVarsity.com and on Optimum Channel 614 this season:
Monday: MSG Varsity Weekend Review: MSG Varsity's high school football experts look back at the best of the best from the weekend with all the key highlights to get viewers caught up every Monday.
Tuesday: Quick Hits: High school sports expert Mike Quick discusses the latest news and notes from the world of high school football and reveals his Top 25 large and small school tri-state football polls.
Wednesday: MSGVarsity Letters: High school sports experts break down the latest in boys soccer, girls soccer and field hockey, and reveal MSG Varsity’s Top 20 tri-state polls for all three sports.
Thursday: Prime Time Preview: MSG Varsity brings the excitement of Friday Night Football to high school campuses across the tri-state region. The traveling show visits the locations of upcoming-featured games, breaks down the key storylines, and offers analysis from experts and interviews with coaches and players in advance of the key matchups.
Friday: Friday Night Football: Back for its fourth season, Friday Night Football highlights the best high school football matchups each weekend with a live stream of our full HD broadcast presentation.
Weekends: MSG Varsity Game Time. Live HD streams of the best regional matchups in football, plus select matchups in other sports like boys and girls soccer.
Lets us know what you think:Have any suggestions on other ways we can improve MSG Varsity? Send us your thoughts and comments to firstname.lastname@example.org.